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Tag Archives: Karey Evett
02 Dec 2009 No Comments
Good Messaging
in Uncategorized Tags: direct marketing, Email marketing, emarketing, Karey Evett, newsletters, online marketing, Online PR, PR and Communication, Wired Communications PR
It seems to me that everyone is writing newsletters as e-bulletins and issuing them to their customers so that they, in turn, click through to their websites. Fair enough, but the newsletters are often badly written, irrelevant or just plain boring. There’s a need for good, clear communication that’s relevant to the reader. Skill is read more ...
27 Nov 2009 No Comments
Tips For Journalists
in Uncategorized Tags: Karey Evett, PR and Journlist Liasons, PR tips for journalists, Wired Communications PR
Usually, it’s journalists offering PR people tips. I’d like to offer one back: A tip for journalists and TV| radio producers. Once you have called upon the PR agency to research information or answer queries, please remember who helped you. Please continue routing your questions and queries through us (the PR agency or professional) rather than thinking read more ...
27 Nov 2009 No Comments
Jumping On The Newsletter Bandwagon
in Uncategorized Tags: direct marketing, Email marketing, emarketing, Karey Evett, online marketing, PR in South Africa, Wired Communications
It seems to me that everyone is getting on to the newsletter bandwagon … businesses need to generate content to drive traffic to their website and newsletters are a good way of doing this. But – big but here! – so many of these emailed newsletters are misguided. They need to be short (less is read more ...
03 Dec 2009 No Comments
Branded Entertainment
by admin in Uncategorized Tags: BenRiach, Karey Evett, online marketing, Online PR, Wired Communications PR